Questions people
actually ask.

Bluestuff Casino is the ready-to-launch casino platform from Bluestuff.ai, the agentic operating system for iGaming: storefront, games, payments, licence route and an AI operations team in one subscription, on a GLI-certified platform that has run real operators for six-plus years. It’s built for streamers, affiliates and first-time operators who want a running casino, not a software project. Flat pricing from $999/month on annual billing, and no revenue share on your GGR.

A white label rents you a skin on someone else’s casino: their platform identity underneath, a revenue share on your GGR, and their rules when you want to leave. Here the subscription is flat and the GGR is yours. The site runs on your domain under your identity with no Bluestuff badge, you can mint originals that exist nowhere else — and you own them — and leaving is a workflow, with your brand, players and games exportable.

It’s a product of Bluestuff.ai, built by NE Group (Loop Digital Solutions UK Limited) in London, by a team out of Bet365 and Sportradar. The platform underneath is GLI-certified, connected with seven African gaming boards, and has run real operators’ real money for six-plus years — Bluestuff Casino is the productized version of it, not a first product.

Yes — real-money gaming is licensed everywhere it is legal. Licence recommendations are part of every plan: we recommend the route that fits what you’re building, make the introductions, and configure the platform to it — KYC/AML tooling and responsible gambling controls from day one. If you already hold a licence, we configure the platform to it instead.

Yes. Same certified platform, your regulatory footprint — we configure the platform to your licence and jurisdiction, and application support is available if you are still going through the process.

Local licensing and certification is an enterprise engagement on the same platform. The platform is already connected with seven gaming boards across Africa and is post-regulation ready for Brazil. Talk to us and we will tell you what your market actually requires.

Deposit, loss and session limits, self-exclusion and cool-off, reality checks, age gating always on, affordability and risk-marker monitoring — configured from day one, respected in every flow, and the AI support agent never encourages play. Not a growth surface. Not ever.

Pick a plan, choose a template, connect your domain, set games, currencies and bonuses — or have the walkthrough call and we configure it with you. Live in days. The gate is almost never the software: it is your brand assets and your licence route, which is why both are part of the launch process rather than homework.

CS Agent++ does, in your players’ own languages, every hour of the day — deposits, withdrawals, PIN resets, bonus queries and bet-settlement disputes. At a Tier 1 operator, 80% of player queries are fully automated end to end. You keep the release gate: anything the agents want to ship — a campaign, a bonus, a reply template — waits for your approval.

Market the brand and approve things. Player support, retention journeys, bonuses, loyalty, SEO content and social are the platform’s work, produced inside the risk and budget settings you set. You stream, you market, you build the brand — the casino runs.

Not to launch. The team you would otherwise be hiring — support, retention, acquisition content, social, promotions and bonus ops, trading inside your limits — is included in the subscription. Plans carry team seats (2 on Live, 5 on Grow, unlimited on Scale) for the people you do bring.

Both, depending on plan. Live ships 3 storefront templates, Grow 6 plus custom touches, and Scale adds an agent-built custom front. Every plan is on your domain under your identity with no Bluestuff badge on it.

The subscription — $999, $1,499 or $2,499 a month on annual billing — plus two pass-through lines: game content royalties and payment processing, both at cost on a rate card shared before you sign. There is no platform revenue share on your GGR on any plan. That is the model, not a promotion.

No. What your casino makes is yours. We charge a flat subscription, and we would rather publish the figure than negotiate a percentage of your GGR.

Crypto and fiat side by side — BTC, ETH, USDT, USDC, SOL, TRX — alongside local rails, with real-time wallets and payouts from day one. Payments are integrated across 12 countries.

You do, and the platform is built so you can see it: the bonus engine reports liability in real time, and Scale adds automated bonus-liability guardrails so a campaign cannot quietly outrun the budget you set for it.

You do — your casino’s wallet is yours to fund, and player winnings are paid from it. The backoffice shows balances, bonus liability and pending withdrawals in real time, so the float is never a surprise. If you’d rather not carry it yourself, bankroll and liquidity run as a service (BaaS) on the Custom plan — part of the platform, not a surprise extra.

Two things sit outside the subscription: game content royalties, paid to the studios whose titles your players open, and payment processing, paid to the providers who move the money. Both pass through at cost on a rate card shared before you sign, and we do not mark it up. Everything else — platform, backoffice, licence guidance, the AI operations team, your Bluestuff Play site — is the flat monthly figure.

When you want something Live does not carry rather than more of what it does: a minted original of your own, lottery and network jackpots, competition games, the loyalty and VIP manager, or the full CS Agent++ with the player companion. Those are the Grow plan. There is no player ceiling on any plan and no throttle — volume is not what moves you up a tier.

Migration in is supported and we do the work with you: player accounts and balances, wallet history, bonus state, affiliate structures and reporting history, on a plan agreed before anything moves. Your existing licence can stay as it is, or we can recommend a route that fits. Talk to us with your current setup and we will tell you honestly how long it takes.

The subscription is the same figure — licence guidance is part of every plan, not a surcharge. Your own costs are whatever your jurisdiction charges you: application, annual fees, local certification, and any compliance staff your regulator requires. We configure the platform to your licence and jurisdiction, and application support is available if you want help.

Monthly or annual — annual is simply the better price. If you leave: your brand, your domain, your minted originals and your player data export — leaving is a workflow, not a war. Nothing about the deal depends on you finding it difficult to go.

Slots, live dealer tables, game shows and crash games from the industry’s top studios, delivered through the Bluestuff distribution network — one integration you never think about, with new titles landing continuously. 10,000+ games.

A game that exists nowhere else. Through Bluestuff Mint you brief the studio with any design input — brand kit, characters, a hand-drawn concept — and get a complete original back: frontend, motion, logic, Provably Fair by default. Brief to live in 3–10 days. Included from the Grow plan, and you own what you mint.

Every result is cryptographically verifiable by the player — client seed plus server seed, SHA-256, no auditor required. It is built into the Bluestuff Games Engine on every plan, never a tier.

Yes — a full sportsbook with odds and risk through the platform’s trading stack, plus an AI assist surface for players: match insights, win probability, value-bet analysis and bet placement in chat. Trading runs inside the risk appetite you set. It is on the Scale plan.

Bluestuff Play is the free-to-play side of the same platform: your brand, real games, tournaments, leaderboards and prizes, with points rather than money — no licence, no payments, no risk. It is included on every Casino plan because the crowd usually comes before the casino, and because it keeps running afterwards as your free front door.

Yes. Same platform, same brand, one step up: your storefront look carries over, your minted originals carry over, and your Play site keeps running alongside the casino.

Every platform sets its own gambling rules, and they change — following them is yours to do, and worth checking for your channels before you plan content. The ladder exists partly for this: Bluestuff Play is free to play, points not money, so it’s the brand-safe surface for platforms that restrict gambling content — while your casino lives on its own domain for the audiences and channels where promotion is allowed.

They are yours. Your brand, your domain, your minted originals and your player data — all exportable. Migration in is supported, and migration out is a workflow, not a hostage negotiation.